Data products and services – how information is collected and used by data firms in Australia
Release of the eighth interim report from the ACCC’s Digital Platform Services Inquiry.
From the media release, Consumers lack visibility and choice over data collection practices:
Consumers generate data in almost all aspects of their lives as many activities that were once anonymous are now subject to detailed data collection, such as restaurants that require customers to order via a QR code and input personal details.
The latest Digital Platform Services Inquiry report published today, highlights that consumers are generally unaware how much of their data is collected, used and shared with data firms and other businesses.
“Data is a critical commodity in today’s economy as it helps businesses create innovative products and tailor new services for consumers. Its importance will only increase with the rise of artificial intelligence,” ACCC Deputy Chair Catriona Lowe said.
“This report shines a light on a relatively unknown part of the data ecosystem and examines the data products and services supplied by data firms. In many cases, the data firms do not have a direct relationship with the consumers whose data may be used.”